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Year-end ranking · 2024

Best Beauty & Personal Care of 2024

The 10 highest-scoring beauty & personal care we tracked through 2024 — ranked on certifications, sourcing transparency, ingredient safety, and long-term value.

TL;DR

Beauty & Personal Care of 2024: Dr. Bronner's 18-in-1 Hemp Pure-Castile Liquid Soap by Dr. Bronner's takes the top spot (98/100 ethics). Runners-up: Bar Soap - Peppermint, Pure-Castile Liquid Soap (Lavender), Ethique Eco-Friendly Solid Shampoo Bar.

  1. 1
    Dr. Bronner's 18-in-1 Hemp Pure-Castile Liquid Soap
    Fair TradeB CorpUSDA OrganicLeaping Bunny+1 more
    4.8 (12,500)

    The gold standard of ethical soaps, this concentrated formula uses organic oils and fair-trade ingredients in 100% post-consumer recycled packaging.

  2. 2
    Bar Soap - Peppermint

    Dr. Bronner's

    Bar Soap - Peppermint

    $
    97Excellent
    B CorpFair TradeUSDA OrganicLeaping Bunny+1 more
    4.8 (14,500)

    A legendary all-natural bar soap made with organic oils and fair trade ingredients, offering a refreshing tingle and biodegradable formula.

  3. 3
    Pure-Castile Liquid Soap (Lavender)
    97Excellent
    Fair TradeUSDA OrganicLeaping BunnyVegan+1 more
    4.8 (8,900)

    An ultra-concentrated, biodegradable liquid soap that can be used for everything from body wash to laundry, made with organic oils and fair trade ingredients.

  4. 4
    Ethique Eco-Friendly Solid Shampoo Bar
    B CorpVeganCruelty-FreeFair Trade
    4.5 (14,200)

    A plastic-free, highly concentrated shampoo bar that replaces three bottles of liquid shampoo while utilizing fair-trade ingredients.

  5. 5
    Sea Salt Citrus Shea Butter Body Cream
    B CorpFair TradeCruelty-Free
    4.7 (850)

    A rich, ultra-hydrating body cream powered by unrefined shea butter and neem, produced through a fair-trade cooperative in West Africa.

  6. 6
    UpCircle Beauty Fennel & Cardamom Chai Soap Bar
    B Corp CertifiedLeaping BunnyVeganEWG Verified
    4.8 (850)

    The UpCircle Beauty Fennel & Cardamom Chai Soap Bar is an upcycled exfoliating body cleanser best for eco-warriors looking for a zero-waste lifestyle. This sustainable chai soap bar utilizes repurposed spices from the London chai industry to provide a natural, invigorating scrub that detoxifies the skin while supporting a circular economy in 2026.

  7. 7
    SBTRCT Gentle Foaming Cleanser
    96Excellent
    Leaping BunnyVeganB Corp CertifiedPalm Oil Free
    4.8 (840)

    The SBTRCT Gentle Foaming Cleanser is the best sustainable facial cleanser bar for sensitive skin, offering a luxury waterless alternative to traditional liquid washes. This solid bar combines moisturizing coconut-based surfactants with squalane to maintain the skin barrier while eliminating plastic waste. It is ideal for eco-conscious travelers and minimalists seeking high-performance, circular beauty solutions in 2026.

  8. 8
    Ethique Pinkalicious Shampoo Bar
    B CorpCruelty-FreeVeganFair Trade
    4.5 (5,200)

    A plastic-free, pH-balanced solid shampoo bar designed for normal hair, equivalent to three bottles of liquid shampoo.

  9. 9
    Dr. Bronner’s 18-in-1 Hemp Peppermint Pure-Castile Liquid Soap
    USDA OrganicFair TradeLeaping BunnyB Corp Certified+1 more
    4.8 (14,200)

    The Dr. Bronner’s 18-in-1 Hemp Peppermint Pure-Castile Liquid Soap is a concentrated multi-use cleanser best for eco-conscious families needing a single solution for body care and household cleaning. As the best ethical body wash for camping and travel, it features biodegradable ingredients and fair-trade sourcing that outperforms most category peers on environmental impact and social responsibility.

  10. 10
    Dr. Bronner's 18-in-1 Hemp Peppermint Pure-Castile Liquid Soap
    B CorpFair TradeLeaping BunnyUSDA Organic+1 more
    4.8 (12,500)

    An industry benchmark for ethical manufacturing, this concentrated multi-use soap utilizes organic fair-trade oils and 100% post-consumer recycled packaging.

How to shop the best beauty & personal care of 2024

  1. Start with the #1 pick. Our 2024 winner satisfies every certification and transparency check we track. If it fits your budget and needs, stop there.
  2. Compare runners-up on price and use case. Positions 2–5 often score within a few points. Sort by price tier, cruelty-free, vegan or fair-trade to find the best fit.
  3. Cross-check against the current best beauty & personal care. New certifications or reformulations may have raised or lowered scores. Compare with our live "Best Beauty & Personal Care" ranking before buying.
  4. Verify availability. Some year-end winners sell out. Every listing shows current stock and a direct retailer link.

Frequently asked about beauty & personal care of 2024

What was the best beauty & personal care of 2024?+

Dr. Bronner's 18-in-1 Hemp Pure-Castile Liquid Soap by Dr. Bronner's tops our 2024 beauty & personal care ranking with an ethics score of 98/100.

How is the "best of 2024" list decided?+

Every product carries a 0–100 ethics score covering third-party certifications, sourcing transparency, ingredient and material safety, packaging and brand practices. The 2024 list is the composite ranking as of December 2024 — historic and immutable.

Do year-end rankings ever change?+

Only if a product is recalled or a certification is revoked retroactively. Otherwise the 2024 snapshot stays fixed so you can trust it long-term.

More 2024 rankings

What changed in ethical beauty & personal care in 2024

A year-stamped ranking exists because the evidence behind these products moves. Certificates expire and get renewed, formulations are reformulated, packaging switches from mixed material to mono-material, and parent-company ownership changes who ultimately profits from a purchase. The 2024 list reflects the documentation valid now, not the reputation a brand built years ago.

The broad direction in beauty & personal care is more disclosure at the top and slower progress in the middle: leading brands increasingly publish supplier names and test data, while the bulk of the market still relies on unverified front-of-pack language.

Treat the 2024 label as a freshness marker. If you are reading this later, check individual product pages for the current certificate status before buying.

How a 2024 ranking differs from an all-time list

Why we timestamp rankings instead of publishing one permanent list.
Aspect2024 rankingUndated list
Certificate statusChecked as current within the yearMay cite lapsed certificates
AvailabilityProducts confirmed still soldOften includes discontinued items
FormulationReflects the latest published formulaCan describe an older version
OwnershipAccounts for recent acquisitionsIgnores parent-company changes
ComparabilityFair year-on-year comparisonMixes evidence from many years

Before you trust any "best of 2024" list

  • Look for a methodology pageA list without published criteria is an opinion, not a ranking.
  • Check for affiliate disclosureLinks can be monetised; rank order should not depend on it.
  • Confirm products are still soldDiscontinued winners are the most common sign of a stale list.
  • Verify at least one certificateSpot-check a licence number in the scheme's register.

Frequently asked

Why timestamp the best ethical beauty & personal care to 2024?+

Because the underlying evidence changes: certificates lapse, formulas are reformulated, products are discontinued, and brands change owners. A dated ranking tells you how fresh the verification is.

Will this 2024 ranking still be accurate next year?+

The methodology will, the specific order may not. We publish a new dated ranking each year and keep product pages updated in between, so check the certificate status on the product page at purchase time.