Never tested on animals · third-party verified

Best cruelty-free products, 2026 edition.

Pick a category to see the top-scoring picks — every one backed by Leaping Bunny, Choose Cruelty Free, or an equivalent independent audit. No self-declared bunny logos.

What "cruelty-free" covers here

No animal testing of the finished product, ingredients, or supplier inputs. A fixed cut-off date and annual re-audit are required for the strictest marks.

What it doesn't cover

Vegan status (ingredients), ingredient safety, environmental footprint, or labour. Pair with Vegan and EWG Verified for a fuller picture.

Browse by category

20 categories · rankings refreshed live

Certifications we accept

  • Leaping Bunny 🥇

    Independent supplier audits, fixed cut-off date, annual renewal.

  • PETA Beauty Without Bunnies

    Widely recognised, self-attested; broader coverage.

  • Choose Cruelty Free

    Australia-based, strict supply-chain requirements.

How to shop cruelty-free with confidence

  1. Look for the audited logo. Leaping Bunny is the gold standard; PETA and CCF are also acceptable.
  2. Check the parent company. A cruelty-free sub-brand under a testing parent is a common grey area — we surface this in each product page.
  3. Verify the directory. Every certifier has a public brand list. If a brand isn't on it, treat the claim as unverified.
  4. Combine with vegan. Add a vegan filter if you also want to avoid animal-derived ingredients like beeswax and carmine.

Frequently asked

Is 'cruelty-free' legally defined?+

No, in most markets — including the US and EU — the term is unregulated. Only third-party marks provide real assurance.

Does cruelty-free mean vegan?+

No. Cruelty-free covers testing; vegan covers ingredients. Look for both.

What about brands sold in China?+

Post-market animal testing rules have been reformed for many general cosmetics. We verify each brand's status individually and note edge cases on the product page.