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Verified ethical brand

Baketivity

Baketivity offers 1 product on RevWix across Food & Nutrition, with an average ethics score of 68/10 and recurring certifications including Gluten Free.

Ethics avg 68 1 product Price $$$
Baketivity

Standards & certifications

Verified credentials appearing across Baketivity's product range.

Gluten Free ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Animal Welfare75/10
  • Transparency70/10
  • Sourcing65/10
  • Labor55/10
  • Environment50/10

Categories covered

Where Baketivity shows up across our directory.

  • Food & Nutrition1

What reviewers highlight

Strengths mentioned most often across Baketivity's products.

  • ✓Pre-measured, reduces food waste
  • ✓Educational activity booklet included
  • ✓Celebrity chef collaboration adds excitement
  • ✓Donates to No Kid Hungry

Sustainability commitments

"Cardboard box and paper booklet are curbside recyclable. Plastic ingredient bags are non-recyclable in most curbside programs (Baketivity is exploring compostable film for 2027). The brand offsets shipping carbon through partnership with Pachama."

Baketivity scores & reviews

Average ethics score
68/100
Shopper rating
4.0 / 5
across 1 products
Shopper ratings counted
6
from retailer listings
RevWix reader reviews
6
on product pages

Ethics score spread

  • 90–1000
  • 80–890
  • 70–790
  • 60–691
  • Under 600

Scores come from our published methodology.

Product scorecard

#ProductEthicsShopper ratingPrice
1Baketivity x Duff Gluten Free Sugar Cookies Kids Baking Kit684.0(6)$39.99

Products from Baketivity

Baketivity x Duff Gluten Free Sugar Cookies Kids Baking Kit
Gluten Free
4.0 (6)

The Baketivity x Duff Gluten Free Sugar Cookies Kids Baking Kit is an ethical, screen-free baking activity kit best for families who want a fun, educational gluten-free baking experience with pre-measured ingredients and step-by-step video instructions. Created in collaboration with celebrity baker Duff Goldman, this kit turns baking into a science and art lesson for kids aged 4-12.

Showing 1–1 of 1

How to read Baketivity's ethics scores

Each Baketivity product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Baketivity's own marketing language.

The spread matters as much as the top score. If Baketivity's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.

Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.

Questions worth asking before buying Baketivity

Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.

Finally, compare within the category rather than against Baketivity's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.

What each score input covers

The evidence behind every Baketivity score shown above.
InputWhat we checkWhy it matters
CertificationsActive listings in public registers, with scope and expiryOnly externally audited claims can be revoked
Ingredients & materialsFull disclosure, hazard flags, recycled or organic contentComparable without trusting brand narrative
TransparencyNamed suppliers, factories or audit summariesShows whether claims survive scrutiny
RecordRecalls, regulator rulings and greenwashing findingsBest short-term signal of quality control

Buying Baketivity with confidence

  • Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
  • Check the parent companyOwnership changes what cruelty-free or organic claims cover.
  • Compare in-categoryThe same score means different things across categories.
  • Read open notes firstAn unresolved recall outweighs a few score points.

Frequently asked

Is Baketivity an ethical brand?+

Baketivity's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.

Is Baketivity certified by third parties?+

Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.

Why do Baketivity products have different scores?+

Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.

Are there better alternatives to Baketivity?+

Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Baketivity product you were considering.