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Verified ethical brand

Curlsmith

Curlsmith offers 3 products on RevWix across Beauty & Personal Care, with an average ethics score of 34.8/10 and recurring certifications including Cruelty Free, Vegan, Gluten Free.

Ethics avg 34.8 3 products Price $$ · $$$
Curlsmith

Standards & certifications

Verified credentials appearing across Curlsmith's product range.

Cruelty Free ×1Vegan ×1Gluten Free ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Environment14.7/10
  • Sourcing13/10
  • Labor12.3/10
  • Animal Welfare10.3/10
  • Transparency7.7/10

Categories covered

Where Curlsmith shows up across our directory.

  • Beauty & Personal Care3

What reviewers highlight

Strengths mentioned most often across Curlsmith's products.

  • ✓Effective detangling
  • ✓Non-greasy
  • ✓Works on both dry and damp hair
  • ✓Cruelty-free
  • ✓Gentle and softening
  • ✓Forms soft suds

Sustainability commitments

"CURLSMITH claims to use recyclable packaging and be cruelty-free. However, specific certifications or more detailed information about their sustainability practices are not readily available."

"Curlsmith is committed to using eco-friendly packaging, with a portion of their products made using post-consumer recycled materials. They are also a carbon-neutral brand."

"Packaged in a recyclable jars. Curlsmith is committed to reducing plastic usage."

Curlsmith scores & reviews

Average ethics score
35/100
Shopper rating
4.4 / 5
across 3 products
Shopper ratings counted
298
from retailer listings
RevWix reader reviews
326
on product pages

Ethics score spread

  • 90–1000
  • 80–891
  • 70–790
  • 60–690
  • Under 602

Scores come from our published methodology.

Product scorecard

#ProductEthicsShopper ratingPrice
1CURLSMITH Curly or Wavy Gold Detangler Conditioner874.3(218)$27.00
2Curlsmith Waves & Curls Conditioning Cleanser94.7(26)$24.00
3Curlsmith Hydrate & Define Curl Enhancing Cream94.6(54)$17.99

Products from Curlsmith

CURLSMITH Curly or Wavy Gold Detangler Conditioner
4.3 (218)

The CURLSMITH Curly or Wavy Gold Detangler Conditioner is a detangling leave-in conditioner specifically designed for curly and wavy hair types, targeting frizz, breakage, and difficulty in detangling. It's free from fragrances, sulfates, and drying alcohols, making it a suitable option for those with sensitive scalps or prefer non-fragranced products. The primary keyword for this product is 'curl detangler conditioner', and other relevant keywords include 'frizz control conditioner', 'curlsmith detangler', 'non-fragranced curl conditioner', 'curl conditioner for sensitive scalps', 'curly hair detangler conditioner', and 'wavy hair detangler conditioner'.

Curlsmith Waves & Curls Conditioning Cleanser
Cruelty FreeVeganGluten Free
4.5 (54)

Curlsmith's Waves & Curls Conditioning Cleanser is a unique, curl-specific wash day essential that gently cleanses while conditioning, perfect for wavy to coily-haired individuals seeking a low-poo option.

Curlsmith Hydrate & Define Curl Enhancing Cream
4.6 (54)

Curlsmith Hydrate & Define is a curl-enhancing cream for curly to coily hair, defining curls, providing moisture, and reducing frizz. Suitable for 2C-4C hair types. Key ingredients include Babassu Oil, Aloe Vera, and Raspberry Leaf. Cruelty-free formula. Primary keyword: Coily hair products. Secondary keywords: Coily hair cream, Curl defining cream, Raspberry leaf hair products.

Showing 1–3 of 3

How to read Curlsmith's ethics scores

Each Curlsmith product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Curlsmith's own marketing language.

The spread matters as much as the top score. If Curlsmith's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.

Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.

Questions worth asking before buying Curlsmith

Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.

Finally, compare within the category rather than against Curlsmith's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.

What each score input covers

The evidence behind every Curlsmith score shown above.
InputWhat we checkWhy it matters
CertificationsActive listings in public registers, with scope and expiryOnly externally audited claims can be revoked
Ingredients & materialsFull disclosure, hazard flags, recycled or organic contentComparable without trusting brand narrative
TransparencyNamed suppliers, factories or audit summariesShows whether claims survive scrutiny
RecordRecalls, regulator rulings and greenwashing findingsBest short-term signal of quality control

Buying Curlsmith with confidence

  • Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
  • Check the parent companyOwnership changes what cruelty-free or organic claims cover.
  • Compare in-categoryThe same score means different things across categories.
  • Read open notes firstAn unresolved recall outweighs a few score points.

Frequently asked

Is Curlsmith an ethical brand?+

Curlsmith's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.

Is Curlsmith certified by third parties?+

Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.

Why do Curlsmith products have different scores?+

Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.

Are there better alternatives to Curlsmith?+

Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Curlsmith product you were considering.