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Daniel Smith

Daniel Smith offers 2 products on RevWix across Arts & Crafts, with an average ethics score of 91/10 and recurring certifications including B Corp Certified, Non-GMO, Responsibly Sourced.

Ethics avg 91 2 products Price $$$ · $$$$
Daniel Smith

Standards & certifications

Verified credentials appearing across Daniel Smith's product range.

B Corp Certified ×1Non-GMO ×1Responsibly Sourced ×1Cruelty-Free ×1ASTM D-4236 Certified ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Animal Welfare95/10
  • Sourcing93.5/10
  • Transparency90/10
  • Environment89/10
  • Labor87.5/10

Categories covered

Where Daniel Smith shows up across our directory.

  • Arts & Crafts2

What reviewers highlight

Strengths mentioned most often across Daniel Smith's products.

  • Excellent lightfastness
  • Responsibly sourced pigments
  • High pigment concentration
  • Durable and vibrant colors
  • Exceptional lightfastness ratings
  • Unique natural mineral textures

Sustainability commitments

"Daniel Smith practices responsible pigment mining and ensures over 70% of their packaging is recycled or recyclable."

"Handcrafted in the USA with a focus on sourcing minerals directly from sustainable mines; uses recyclable aluminum packaging."

Products from Daniel Smith

Daniel Smith Hand-Made Watercolor Art Box
B Corp CertifiedNon-GMOResponsibly Sourced
4.6 (1,100)

The Daniel Smith Hand-Made Watercolor Art Box is a premium set of 15 half-pan watercolors designed for artists seeking high-quality, eco-friendly art supplies. With excellent lightfastness and vibrant colors, these paints are perfect for professionals and enthusiasts alike.

Daniel Smith Extra Fine Watercolors 15ml Tube
Cruelty-FreeASTM D-4236 Certified
4.9 (8,450)

The Daniel Smith Extra Fine Watercolors 15ml Tube is a professional-grade pigment-rich paint ideal for professional artists seeking sustainable watercolor paints for fine art. These paints offer unparalleled lightfastness and granulation, utilizing ethically sourced minerals and pigments that outperform traditional synthetic alternatives in color depth and longevity.

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How to read Daniel Smith's ethics scores

Each Daniel Smith product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Daniel Smith's own marketing language.

The spread matters as much as the top score. If Daniel Smith's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.

Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.

Questions worth asking before buying Daniel Smith

Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.

Finally, compare within the category rather than against Daniel Smith's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.

What each score input covers

The evidence behind every Daniel Smith score shown above.
InputWhat we checkWhy it matters
CertificationsActive listings in public registers, with scope and expiryOnly externally audited claims can be revoked
Ingredients & materialsFull disclosure, hazard flags, recycled or organic contentComparable without trusting brand narrative
TransparencyNamed suppliers, factories or audit summariesShows whether claims survive scrutiny
RecordRecalls, regulator rulings and greenwashing findingsBest short-term signal of quality control

Buying Daniel Smith with confidence

  • Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
  • Check the parent companyOwnership changes what cruelty-free or organic claims cover.
  • Compare in-categoryThe same score means different things across categories.
  • Read open notes firstAn unresolved recall outweighs a few score points.

Frequently asked

Is Daniel Smith an ethical brand?+

Daniel Smith's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.

Is Daniel Smith certified by third parties?+

Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.

Why do Daniel Smith products have different scores?+

Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.

Are there better alternatives to Daniel Smith?+

Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Daniel Smith product you were considering.