All brands
Verified ethical brand

Naturium

Naturium offers 1 product on RevWix across Beauty & Personal Care, with an average ethics score of 78/10 and recurring certifications including Cruelty-Free, Vegan, Non-GMO.

Ethics avg 78 1 product Price $$
Naturium

Standards & certifications

Verified credentials appearing across Naturium's product range.

Cruelty-Free ×1Vegan ×1Non-GMO ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Animal Welfare90/10
  • Transparency80/10
  • Labor75/10
  • Sourcing75/10
  • Environment70/10

Categories covered

Where Naturium shows up across our directory.

  • Beauty & Personal Care1

What reviewers highlight

Strengths mentioned most often across Naturium's products.

  • Visible pore reduction
  • Calms redness with Zinc
  • Very affordable

Sustainability commitments

"Minimalist packaging approach; products are manufactured in the USA to reduce global shipping emissions."

Products from Naturium

Niacinamide Serum 12% Plus Zinc 2%
Cruelty-FreeVeganNon-GMO
4.5 (9,200)

The Naturium Niacinamide Serum 12% Plus Zinc 2% is a powerful sustainable niacinamide serum for large pores, designed to refine texture and control shine. This indie-grown brand offers high-potency actives at an accessible price, proving that ethical, effective skincare doesn't have to be prohibitively expensive for budget-conscious buyers.

Showing 11 of 1

How to read Naturium's ethics scores

Each Naturium product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Naturium's own marketing language.

The spread matters as much as the top score. If Naturium's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.

Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.

Questions worth asking before buying Naturium

Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.

Finally, compare within the category rather than against Naturium's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.

What each score input covers

The evidence behind every Naturium score shown above.
InputWhat we checkWhy it matters
CertificationsActive listings in public registers, with scope and expiryOnly externally audited claims can be revoked
Ingredients & materialsFull disclosure, hazard flags, recycled or organic contentComparable without trusting brand narrative
TransparencyNamed suppliers, factories or audit summariesShows whether claims survive scrutiny
RecordRecalls, regulator rulings and greenwashing findingsBest short-term signal of quality control

Buying Naturium with confidence

  • Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
  • Check the parent companyOwnership changes what cruelty-free or organic claims cover.
  • Compare in-categoryThe same score means different things across categories.
  • Read open notes firstAn unresolved recall outweighs a few score points.

Frequently asked

Is Naturium an ethical brand?+

Naturium's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.

Is Naturium certified by third parties?+

Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.

Why do Naturium products have different scores?+

Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.

Are there better alternatives to Naturium?+

Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Naturium product you were considering.