Safavieh
Safavieh offers 6 products on RevWix across Furniture & Decor, Gifts & Seasonal, with an average ethics score of 79.8/10 and recurring certifications including USDA Organic, Rainforest Alliance, CRI Green Label Plus.
Standards & certifications
Verified credentials appearing across Safavieh's product range.
Ethics breakdown
Average scores across our scoring pillars.
- Animal Welfare68.5/10
- Sourcing63.5/10
- Environment63/10
- Labor61.8/10
- Transparency58.2/10
Categories covered
Where Safavieh shows up across our directory.
- Furniture & Decor5
- Gifts & Seasonal1
What reviewers highlight
Strengths mentioned most often across Safavieh's products.
- ✓Easy to clean
- ✓Eco-friendly and sustainable
- ✓Comfortable and durable
- ✓Reversible to extend lifespan
- ✓Traditional charm
- ✓Durable
Sustainability commitments
"Coconut coir is a renewable resource, and the mat isjqo reversible to extend its lifespan."
"CRI Green Label Plus certified for low VOC emissions, supporting indoor air quality."
"PE rattan is recyclable and more eco-friendly than natural rattan, but specific sustainability certifications are not mentioned."
Safavieh scores & reviews
Product scorecard
| # | Product | Ethics | Shopper rating | Price |
|---|---|---|---|---|
| 1 | EcoCoco Natural Coconut Coir Welcome Mat | 93 | 4.8(196) | $45.00 |
| 2 | SAFAVIEH Cape Cod Collection Area Rug - 8' Round, Ivory & Light Beige, Handmade Boho Fringe Jute & Cotton, Ideal for High Traffic Areas in Living Room, Bedroom (CAP205B) | 85 | 5.0(30) | $185.65 |
| 3 | SAFAVIEH Jesse Rattan Coffee Table | 84 | 4.8(122) | $149.99 |
| 4 | Natura Wool Round Area Rug | 78 | 4.3(295) | $80.75 |
| 5 | Safavieh Lyndhurst Area Rug 9x12, Traditional Red & Black | 72 | 4.5(1,779) | $212.49 |
| 6 | Courtyard Collection Washable Outdoor Area Rug (4' x 5'7") | 67 | 4.5(657) | $48.67 |
Products from Safavieh
The Safavieh EcoCoco Natural Coconut Coir Welcome Mat is an eco-friendly way to greet guests, crafted from sustainably sourced coconut coir fibers.
The SAFAVIEH Cape Cod Collection Area Rug is a 8' round, handmade boho rug featuring ivory and light beige colors, perfect for high traffic areas in living rooms and bedrooms. It's made from jute and cotton with a fringed design, and is certified CRI Green Label Plus for its low VOC emissions. Great for those who want a stylish, eco-friendly rug with traditional charm.
The SAFAVIEH Jesse is a chic rattan coffee table, ideal for adding a touch of natural elegance to your living room or patio. It features a coastal natural finish and has a dimensions of 29.9 x 29.9 x 18 inches. Keywords: SAFAVIEH Jesse Coffee Table, Rattan Coffee Table, Patio Furniture, Natural Home Decor.
The SAFAVIEH Natura Wool Round Rug is a hand-tufted wool round rug tailored for eco-conscious homeowners seeking renewable floor coverings. Handcrafted from soft, un-dyed natural wool fibers, this circular accent rug brings subtle coastal texture to living rooms, reading nooks, or bedrooms in 2026 without the synthetic off-gassing associated with petroleum-derived carpeting.
The Safavieh Lyndhurst Area Rug is a machine-made 9x12 rug offering classic style and OEKO-TEX certified stain resistance at an affordable price.
The Safavieh Courtyard Collection Washable Outdoor Area Rug is a versatile washable outdoor patio rug crafted for decks, backyards, and mudrooms. Power-loomed using reinforced polypropylene yarn, this low-profile mat resists mold, moisture, and ultraviolet discoloration. Its durable flatweave build permits quick hose-and-rinse cleaning, providing a dependable and resilient floor accent for outdoor living in 2026.
How to read Safavieh's ethics scores
Each Safavieh product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Safavieh's own marketing language.
The spread matters as much as the top score. If Safavieh's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.
Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.
Questions worth asking before buying Safavieh
Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.
Finally, compare within the category rather than against Safavieh's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.
What each score input covers
| Input | What we check | Why it matters |
|---|---|---|
| Certifications | Active listings in public registers, with scope and expiry | Only externally audited claims can be revoked |
| Ingredients & materials | Full disclosure, hazard flags, recycled or organic content | Comparable without trusting brand narrative |
| Transparency | Named suppliers, factories or audit summaries | Shows whether claims survive scrutiny |
| Record | Recalls, regulator rulings and greenwashing findings | Best short-term signal of quality control |
Buying Safavieh with confidence
- Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
- Check the parent companyOwnership changes what cruelty-free or organic claims cover.
- Compare in-categoryThe same score means different things across categories.
- Read open notes firstAn unresolved recall outweighs a few score points.
Frequently asked
Is Safavieh an ethical brand?+
Safavieh's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.
Is Safavieh certified by third parties?+
Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.
Why do Safavieh products have different scores?+
Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.
Are there better alternatives to Safavieh?+
Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Safavieh product you were considering.