Shakespeare
Shakespeare offers 1 product on RevWix across Garden & Outdoors, with an average ethics score of 62/10.
Ethics breakdown
Average scores across our scoring pillars.
- Animal Welfare50/10
- Sourcing45/10
- Labor40/10
- Environment35/10
- Transparency30/10
Categories covered
Where Shakespeare shows up across our directory.
- Garden & Outdoors1
What reviewers highlight
Strengths mentioned most often across Shakespeare's products.
- ✓Very affordable price under $30
- ✓Interchangeable left/right retrieve
- ✓All-metal frame for durability
- ✓Smooth drag for the price point
Sustainability commitments
"Shakespeare, owned by Pure Fishing, has no published product-level sustainability commitments. No recycled content claims were found for this model."
Shakespeare scores & reviews
Product scorecard
| # | Product | Ethics | Shopper rating | Price |
|---|---|---|---|---|
| 1 | Shakespeare Sigma Supra Baitcast Fishing Reel | 62 | 4.3(2,748) | $27.99 |
Products from Shakespeare
The Shakespeare Sigma Supra is an affordable baitcasting reel designed for entry-level anglers and budget-conscious fishermen. This left/right interchangeable reel features a 4.3:1 gear ratio and multi-disc drag system, making it suitable for freshwater bass fishing and light saltwater use. Its all-metal frame provides durability at a very low price point.
How to read Shakespeare's ethics scores
Each Shakespeare product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Shakespeare's own marketing language.
The spread matters as much as the top score. If Shakespeare's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.
Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.
Questions worth asking before buying Shakespeare
Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.
Finally, compare within the category rather than against Shakespeare's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.
What each score input covers
| Input | What we check | Why it matters |
|---|---|---|
| Certifications | Active listings in public registers, with scope and expiry | Only externally audited claims can be revoked |
| Ingredients & materials | Full disclosure, hazard flags, recycled or organic content | Comparable without trusting brand narrative |
| Transparency | Named suppliers, factories or audit summaries | Shows whether claims survive scrutiny |
| Record | Recalls, regulator rulings and greenwashing findings | Best short-term signal of quality control |
Buying Shakespeare with confidence
- Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
- Check the parent companyOwnership changes what cruelty-free or organic claims cover.
- Compare in-categoryThe same score means different things across categories.
- Read open notes firstAn unresolved recall outweighs a few score points.
Frequently asked
Is Shakespeare an ethical brand?+
Shakespeare's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.
Is Shakespeare certified by third parties?+
Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.
Why do Shakespeare products have different scores?+
Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.
Are there better alternatives to Shakespeare?+
Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Shakespeare product you were considering.