SheaMoisture
SheaMoisture offers 2 products on RevWix across Beauty & Personal Care, with an average ethics score of 83/10 and recurring certifications including Cruelty-Free, Fair Trade, B Corp.
Standards & certifications
Verified credentials appearing across SheaMoisture's product range.
Ethics breakdown
Average scores across our scoring pillars.
- Animal Welfare97.5/10
- Sourcing90/10
- Labor86/10
- Transparency79/10
- Environment74.5/10
Categories covered
Where SheaMoisture shows up across our directory.
- Beauty & Personal Care2
What reviewers highlight
Strengths mentioned most often across SheaMoisture's products.
- ✓Excellent for moisture retention in high-porosity hair
- ✓Ethically sourced ingredients support women-led cooperatives
- ✓Multi-use as a rinse-out or leave-in treatment
- ✓Lightweight formula ideal for low-porosity hair
- ✓Fair Trade and cruelty-free certified
- ✓Free from sulfates, parabens, and silicones
Sustainability commitments
"Fair Trade certified ingredients ensure ethical supply chains and fair wages for local producers."
"SheaMoisture's shea butter is sourced from a women's cooperative in Ghana under Fair Trade terms. The brand is Leaping Bunny certified cruelty-free. Packaging is #1 PETE plastic, which is widely recyclable but not biodegradable."
Products from SheaMoisture
A deeply hydrating leave-in conditioner that utilizes fair trade shea butter to detangle and moisturize curly or damaged hair while supporting community commerce projects in Ghana.
SheaMoisture
SheaMoisture Low Porosity Weightless Hydrating Conditioner For Moisture Resistant, Curly, Coily Hair
$$$The SheaMoisture Low Porosity Weightless Hydrating Conditioner is a lightweight, sulfate-free conditioner specifically formulated for moisture-resistant curly and coily hair, best for those with low-porosity hair seeking hydration without buildup. It features Fair Trade shea butter and other natural oils to deeply moisturize without weighing hair down, making it a top ethical choice for curly hair care.
How to read SheaMoisture's ethics scores
Each SheaMoisture product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on SheaMoisture's own marketing language.
The spread matters as much as the top score. If SheaMoisture's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.
Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.
Questions worth asking before buying SheaMoisture
Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.
Finally, compare within the category rather than against SheaMoisture's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.
What each score input covers
| Input | What we check | Why it matters |
|---|---|---|
| Certifications | Active listings in public registers, with scope and expiry | Only externally audited claims can be revoked |
| Ingredients & materials | Full disclosure, hazard flags, recycled or organic content | Comparable without trusting brand narrative |
| Transparency | Named suppliers, factories or audit summaries | Shows whether claims survive scrutiny |
| Record | Recalls, regulator rulings and greenwashing findings | Best short-term signal of quality control |
Buying SheaMoisture with confidence
- Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
- Check the parent companyOwnership changes what cruelty-free or organic claims cover.
- Compare in-categoryThe same score means different things across categories.
- Read open notes firstAn unresolved recall outweighs a few score points.
Frequently asked
Is SheaMoisture an ethical brand?+
SheaMoisture's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.
Is SheaMoisture certified by third parties?+
Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.
Why do SheaMoisture products have different scores?+
Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.
Are there better alternatives to SheaMoisture?+
Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the SheaMoisture product you were considering.