All brands
Verified ethical brand

Superior

Superior offers 2 products on RevWix across Furniture & Decor, with an average ethics score of 67/10 and recurring certifications including OEKO-TEX Standard 100, None specified.

Ethics avg 67 2 products Price $$
Superior

Standards & certifications

Verified credentials appearing across Superior's product range.

OEKO-TEX Standard 100 ×1None specified ×1

Ethics breakdown

Average scores across our scoring pillars.

  • Animal Welfare87.5/10
  • Environment65.5/10
  • Labor63.5/10
  • Sourcing63.5/10
  • Transparency62.5/10

Categories covered

Where Superior shows up across our directory.

  • Furniture & Decor2

What reviewers highlight

Strengths mentioned most often across Superior's products.

  • ✓Certified under OEKO-TEX Standard 100 for safety against harmful chemical residues
  • ✓Natural jute foundation backing provides breathable floor protection
  • ✓Resilient, non-shedding synthetic fibers resist common household stains
  • ✓Durable jute backing extends rug life
  • ✓Stain-resistant and easy to clean
  • ✓Non-shedding even in high traffic

Sustainability commitments

"Incorporates a natural biodegradable jute backing; product holds OEKO-TEX Standard 100 certification verifying that finished textiles are tested free from over 300 regulated harmful substances."

"The jute backing is natural and renewable, but the polypropylene face is not biodegradable and derived from fossil fuels. The rug's durable construction supports less frequent replacement. The brand does not disclose supply chain details or ethical labor audits."

Superior scores & reviews

Average ethics score
67/100
Shopper rating
4.4 / 5
across 2 products
Shopper ratings counted
2,137
from retailer listings
RevWix reader reviews
2137
on product pages

Ethics score spread

  • 90–1000
  • 80–890
  • 70–790
  • 60–692
  • Under 600

Scores come from our published methodology.

Product scorecard

#ProductEthicsShopper ratingPrice
1Danvers Collection Damask Area Rug684.4(651)$61.20
2Traditional Floral Scroll Square Area Rug 5'x5' Green664.4(1,486)$90.00

Products from Superior

Danvers Collection Damask Area Rug
OEKO-TEX Standard 100
4.4 (651)

This low-pile damask area rug provides busy residential living spaces with a resilient floor covering woven with natural jute backing. Tested against harmful substances, its stain-resistant synthetic pile withstands high foot traffic and pet activity without shedding, while the woven jute foundation adds structural stability.

Traditional Floral Scroll Square Area Rug 5'x5' Green
None specified
4.4 (1,486)

The Superior Indoor Area Rug is a traditional floral scroll rug that is best for high-traffic areas like living rooms and dining rooms needing durable, easy-care floor decor. This 5'x5' square green rug offers a classic look with jute backing for longevity. While not explicitly certified organic or eco-friendly, its durable construction supports less frequent replacement, reducing long-term waste. It is a practical mid-range choice for shoppers prioritizing longevity over premium sustainability credentials.

Showing 1–2 of 2

How to read Superior's ethics scores

Each Superior product on this page carries a 0–100 score built from four checkable inputs: active third-party certifications, disclosed ingredients or materials, published supply-chain information, and the brand's watchdog record. Nothing here is based on Superior's own marketing language.

The spread matters as much as the top score. If Superior's highest and lowest products sit far apart, verification is being applied to some lines and not others — common when a company certifies a flagship range and leaves the rest undocumented. A narrow spread, even at a moderate average, usually signals a consistent policy.

Scores can move without any editorial change, because certification status is re-checked as pages refresh. A lapsed certificate, a new audit or a recall notice will all show up in the product's certification and notes sections.

Questions worth asking before buying Superior

Start with ownership: a parent company's testing or sourcing policy can change what a claim on the packaging actually covers. Then check scope — a certification often applies to one fibre, facility or ingredient rather than the whole product.

Finally, compare within the category rather than against Superior's own range. A mid-scoring product can still be the strongest verified option at its price, and a high-scoring one can be beaten by a cheaper certified alternative.

What each score input covers

The evidence behind every Superior score shown above.
InputWhat we checkWhy it matters
CertificationsActive listings in public registers, with scope and expiryOnly externally audited claims can be revoked
Ingredients & materialsFull disclosure, hazard flags, recycled or organic contentComparable without trusting brand narrative
TransparencyNamed suppliers, factories or audit summariesShows whether claims survive scrutiny
RecordRecalls, regulator rulings and greenwashing findingsBest short-term signal of quality control

Buying Superior with confidence

  • Verify the mark, not the adjectiveSearch the certifier's register for the exact product line.
  • Check the parent companyOwnership changes what cruelty-free or organic claims cover.
  • Compare in-categoryThe same score means different things across categories.
  • Read open notes firstAn unresolved recall outweighs a few score points.

Frequently asked

Is Superior an ethical brand?+

Superior's standing here is the average of its scored products, built only from verifiable inputs: active certifications, disclosed ingredients or materials, published supply-chain data and its recall or regulator record. Where a claim cannot be checked in a public register, it earns nothing.

Is Superior certified by third parties?+

Any certification we could confirm appears on the individual product cards above. Marks shown are matched to the certifier's own register; self-declared logos and internal awards are not counted.

Why do Superior products have different scores?+

Scores are per product, not per brand. Differences usually come from certification scope, ingredient or material disclosure, and packaging — a certified flagship can sit far above an undocumented line from the same company.

Are there better alternatives to Superior?+

Compare within the category rather than the brand: category rankings list the highest-scoring verified options at each price level, so you can see whether a cheaper certified alternative beats the Superior product you were considering.