EWG Verified
Personal-care certification with strict ingredient transparency and safety criteria.
What it is
An Environmental Working Group certification for personal care, cleaning and baby products. Certified products must avoid every ingredient on EWG's Unacceptable list, restrict ingredients on its Restricted list, fully disclose all ingredients (including fragrance components), and follow good manufacturing practices.
How it's verified
Brands submit full ingredient and supplier documentation; EWG scientists review against the published Unacceptable and Restricted lists; certified products undergo annual re-review.
What to look for
The 'EWG VERIFIED' mark with checkmark. Cross-reference at ewg.org/ewgverified.
Watch out for
An EWG Skin Deep database 'low hazard' rating is not the same as EWG Verified — Skin Deep is an automated ingredient score, while EWG Verified is a vetted product certification.
What it doesn't cover
EWG Verified does not certify organic content, vegan status, fair labour or carbon footprint. It is an ingredient-safety and transparency standard.
Top EWG Verified-certified products
The highest-scoring products in our database that carry EWG Verified certification.
4Legger Itchy Dog Shampoo with Calendula is the top-rated organic dog shampoo for dry itchy skin and seasonal allergies. This concentrated formula is the first of its kind to be USDA Certified Organic, ensuring a non-toxic bath time for pets vs conventional chemical-laden shampoos.
AspenClean EWG Verified Laundry Detergent Sheets are the best ethical laundry detergent for sensitive skin, offering a plastic-free, hypoallergenic cleaning solution. These sustainable laundry detergent AspenClean sheets eliminate single-use plastic jugs while utilizing plant-based ingredients to tackle tough stains effectively in all water temperatures without harsh synthetic fragrances or toxic chemicals common in traditional detergents.
An industry benchmark for ethical manufacturing, this concentrated multi-use soap utilizes organic fair-trade oils and 100% post-consumer recycled packaging.
The Meliora Cleaning Products EWG Verified All-Purpose Cleaner is a sustainable refillable cleaning spray designed for eco-conscious homeowners seeking a zero-waste, non-toxic solution for kitchen and bathroom surfaces. This best ethical all-purpose cleaner uses a concentrated flake system to eliminate single-use plastic while maintaining high performance across multiple household surfaces in 2026.
Dr. Bronner's Sal Suds Biodegradable Cleaner is the best ethical multi-purpose cleaner for eco-conscious families seeking a versatile, high-performance concentrate that cleans surfaces, floors, and laundry without harsh synthetics. This plant-based formula outperforms most category peers because it uses sustainable fir and spruce essential oils instead of synthetic fragrances.
The Earth Mama Organic Diaper Balm is an herb-based soothing ointment and the best sustainable diaper cream for cloth diapers in 2026. This EWG Verified formula uses organic olive oil and calendula to provide a protective barrier without the use of petroleum, zinc, or synthetic fragrances, making it safe for daily use.
An EWG-verified toothpaste that uses hydroxyapatite to strengthen enamel naturally without the use of fluoride or SLS.
An ultra-hydrating, non-greasy body lotion formulated with ethically sourced shea butter and antioxidant-rich coconut oil to deeply nourish skin.
The Blueland Multi-Surface All-Purpose Cleaner provides an ethical glass cleaner and surface spray for plastic-free homes that reduces waste via a refillable tablet system. Best for families looking for non-toxic cleaning agents, these tablets dissolve in water to create a high-performance spray that tackles grease and grime on counters, stone, and tile without harsh chemicals.
Frequently asked
Is EWG Verified the same as 'clean beauty'?+
No. 'Clean beauty' is a marketing term with no fixed definition. EWG Verified is a specific standard with a published Unacceptable list and an audit process.