Leaping Bunny
The strictest globally recognised cruelty-free certification with supplier audits.
What it is
Run by Cruelty Free International and the Coalition for Consumer Information on Cosmetics, Leaping Bunny certifies that no new animal testing is used at any stage of product development — by the brand, its ingredient suppliers, or third parties on its behalf.
How it's verified
Brands adopt a fixed Cut-Off Date for animal-tested ingredients, monitor their entire supply chain annually, and submit to independent third-party audits. Unlike PETA's Beauty Without Bunnies, Leaping Bunny audits ingredient suppliers directly.
What to look for
The bunny-leaping logo with 'Cruelty Free International' or 'Leaping Bunny Program' text. Verify the brand at leapingbunny.org — the searchable database is updated quarterly.
Watch out for
A logo without 'Leaping Bunny' wordmark may be the unrelated PETA bunny. Both are valid but the standards differ.
What it doesn't cover
Leaping Bunny does not certify vegan status — products may still contain animal-derived ingredients. It also does not address ingredient safety, environmental impact or labour conditions.
Top Leaping Bunny-certified products
The highest-scoring products in our database that carry Leaping Bunny certification.

An industry gold standard for ethical home care, this ultra-concentrated soap uses organic oils and fair-trade ingredients to replace dozens of single-use cleaners.

A concentrate of organic oils and fair-trade ingredients that serves as a powerful, non-toxic pet shampoo while supporting regenerative farming.

A versatile, deeply moisturizing gift set staple made with fair trade oils, perfect for soothing parched winter skin or new tattoos.

A highly versatile, fair-trade soap that is gentle enough for pets, formulated with moisturizing organic sugar and essential oils for a soothing bath experience.

The gold standard of ethical soaps, this concentrated formula uses organic oils and fair-trade ingredients in 100% post-consumer recycled packaging.

The gold standard of ethical gifting: a versatile, organic, and fair-trade soap set that supports regenerative farming and fair wages.

A versatile, fair-trade certified organic soap that is safe for both humans and pets, utilizing organic Shikakai powder for gentle cleansing.

The gold standard of ethical gifting, featuring multi-use soaps made from organic, fair-trade oils in 100% recycled packaging.

4Legger Itchy Dog Shampoo with Calendula is the top-rated organic dog shampoo for dry itchy skin and seasonal allergies. This concentrated formula is the first of its kind to be USDA Certified Organic, ensuring a non-toxic bath time for pets vs conventional chemical-laden shampoos.
Frequently asked
Can a Leaping Bunny brand sell in mainland China?+
Historically no — Chinese regulators required animal testing on imported general cosmetics. Reforms since 2021 have created a cruelty-free pathway for most general cosmetics, and Leaping Bunny now permits certified brands to use it.