Cradle to Cradle Certified (C2C) evaluates products across five categories: material health, material reuse, renewable energy and carbon management, water stewardship, and social fairness. Products earn Bronze, Silver, Gold or Platinum based on the lowest-scoring category.
Unlike single-issue certifications, C2C asks whether the entire product is designed to be safely returned to nature or recycled into the next product — the "cradle to cradle" loop. It's one of the most ambitious sustainability standards in use.
You'll see it on building materials, cleaning products, clothing and packaging from brands that have re-engineered for circularity.