Leaping Bunny

Definition

Leaping BunnyThe international gold standard for cruelty-free personal care and household products.

The Leaping Bunny Program, run by the Coalition for Consumer Information on Cosmetics, is the strictest globally recognized cruelty-free certification. It requires brands to commit to no animal testing of finished products or ingredients at any stage of development, by themselves or any supplier.

Certified brands must monitor their supplier chains, sign legally binding pledges, and submit to independent audits. The certification covers cosmetics, personal care, and household products.

Unlike self-declared "cruelty-free" labels, Leaping Bunny is verified — making it the most reliable claim a shopper can rely on.

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